Whiteboard Topics: 6 Recent Trends in Lake Real Estate

The lake real estate market is forever changing, and it’s important to be in the loop if you plan on buying/selling a home in the near future. Lake Homes Realty’s CEO, Glenn Phillips, shares six trends you should stay on top of.

  1. Demand: The demand for lake homes will begin to slow slightly, but will still remain high when compared to industry standards.
  2. Inventory: The supply of appropriately priced homes on the market is at an all-time low and will continue to be scarce.
  3. Lots: Buyers are finding it difficult to discover a lake home with everything they want and are now resorting to purchasing lots to build the home of their dreams.
  4. Competitive Bidding Slowing (Slightly): Bidding was extremely aggressive during the beginning of Covid, but has slowed some in recent times. This is due to the world reopening and buyer fatigue.
  5. Delusional Pricing: Some lake homes are wildly overpriced. This is due to homeowners basing their price on what others sell their homes for rather than what their own home is worth.
  6. Multiple Lakes: Buyers aren’t limiting their scope to just one lake. The Lake Homes website shows that one user will typically look for homes on different lakes in different states.

You can never get too comfortable with the lake real estate market because trends can change from year to year. Be prepared for what’s to come by educating yourself on where the market is headed before you buy/sell your home!

Whiteboard Topics: 4 Things Lake Homeowners Must Consider About Mortgage Rate Increases

Increasing mortgage rates are inevitable, and as a lake homeowner, you need to know what that means for the value of your property. Lake Homes Realty’s CEO, Glenn Phillips, shares four things to consider as interest rates rise.

  1. Less DIRECTLY Important: The fluctuation in mortgage rates will influence the demand for your home. Selling before the rise in mortgage rates will ensure a larger pool of interested buyers.
  2. Slow Price Appreciation: With inventory being so high and demand being so low, prices have skyrocketed in recent times. The increase in mortgage rates will contribute to slowing this down.
  3. Influences Buyer Mindset: As interest rates go up, buyer demand goes down. Inflation can cause buyers to be more conscious of their spending habits.
  4. Think About Timing: If you want to maximize the return on your investment, you have to time the sale of your home to the market’s peak.

Owning a lake home is an investment, and as a homeowner, you want to maximize this investment when you’re ready to sell. Be sure to research the current state of the market before you decide to list your home!

Whiteboard Topics: 5 Home Pricing Mistakes Sellers Must “Get Over”

Selling your lake home can be challenging when you don’t understand the importance of proper pricing. Lake Homes Realty’s CEO, Glenn Phillips, shares five pricing mistakes sellers must “get over.”

  1. What You Paid for the Property: Buyers do not care what you paid for your property. Your pricing must be based on the current market, and not the one when you bought it.
  2. Prices of Nearby Homes for Sale: Ignore the prices of nearby homes that have been on the market for some time. These unsold homes are more than likely overpriced.
  3. Your Personal Effort: Just because you have put personal effort into your home doesn’t mean the market price will reflect what you feel it’s worth.
  4. Rumors of High Sales Prices: Outliers do exist, but you shouldn’t overprice your home because of them. Use the average sales prices as a guideline.
  5. Taking Low Offers Personally: Disregarding low offers can close the door on potential opportunities. Be sure to respond in order to begin the negotiation process.

Your lake home will never leave the market if you don’t do the proper research when listing it. Sell it for the right price in this real estate market now with these tips so you’ll know what to avoid!

Whiteboard Topics: 6 Reasons Real Estate Agents Choose Lake Homes Realty

It’s no secret that we’re the nation’s largest lake-focused real estate brokerage. Lake Homes Realty’s CEO, Glenn Phillips, explains why real estate agents choose Lake Homes Realty.
 

Specialization: With a market full of agents, specializing is important to stand out from competitors. The lake homes market is extremely popular, and a great one to specialize in.
Market Reach: LakeHomes.com is shown to millions of potential clients a year. Our website will allow you to expand your clientele by reaching consumers all across the nation.
Technology: Our in-house technology allows you to effectively manage and personalize your interactions with buyers/sellers.
High-Quality Clients: Because LakeHomes.com targets consumers specifically interested in buying/selling a lake home, the leads generated are of exceptional quality.
Support: Agent support is a top priority, even though we are highly virtual. There will always be a person on the other end of the line when you need assistance.
Alignment: We connect buyers and sellers to agents that will best fit their lake buying needs. This alignment will inevitably be beneficial to all three parties, as everyone’s needs will be met.
 

From quality lead generation to specialized tools to aid in client management, joining Lake Homes Realty just makes sense. Join us and propel your real estate career to heights once unimaginable!

Whiteboard Topics: Does “Lake Home” Mean “Lakefront”

Not every lake home is waterfront, but they all have their advantages.  Lake Homes Realty’s CEO, Glenn Phillips, breaks down the differences between types of lake homes.
  1. Sometimes, But Not Always: Not every lake home is on the water. There are many options available including lakefront, lake access, and lake view.
  2. Lakefront: This property is also known as waterfront, and is actually on the water. The home has direct access to the lake.
  3. Lakeview: These homes are some distance away from the lake, but have a beautiful view of it from where they are. For some, the view is the highlight of lake living.
  4. Lake Community: Typically a large community with plenty of amenities including golf courses and clubhouse access. You’ll also be a fair distance from the water but said amenities will more than make up for it.
Whether your home is right on the water, or some ways away, you can still make the most out of your lake living experience. Think about what’s most important to you before you buy your dream lake home!

Whiteboard Topics: 5 Real Estate Agent Marketing Tactics You Should Ignore

Unfortunately, some real estate agents are known for using catchy phrases and buzzwords to attract unsuspecting homeowners. Lake Homes Realty’s CEO, Glenn Phillips, gives five tactics to ignore when choosing a lake real estate agent.
  1. “No Cost to the Buyer”: There is always a cost because agents are getting compensated for representing you. You want to get the most value because you are paying them indirectly.
  2. “Million Dollar Producer”: A million dollars sound like a lot, but can be misleading. Selling one million dollars of property can be done in four transactions, which isn’t very much.
  3. “The Most Listings”: Having properties available isn’t a bad thing, but the problem arises when those properties have been on the market for long periods of time.
  4. “Largest Local Office”: The size of the office doesn’t determine how motivated a brokerage is to sell your home. Depending on their processes, they can even limit your pull of buyers. 
  5. “Marketed on Thousands of Websites”: Being marketed on thousands of websites means nothing if no one is visiting those websites. You want your properties to be seen on high traffic, real estate-focused sites.
If something sounds too good to be true, that’s because it usually is. Be ahead of the game, and know what you should and shouldn’t take into consideration when choosing your lake home real estate agent!

Whiteboard Topics: 5 Keys to the Fall Lake Home Market

The incoming fall season inspires change in the current lake homes market. Lake Homes Realty’s CEO, Glenn Phillips, gives five keys to follow in order to keep up with this fall lake homes real estate market!

  1. Price Growth Peaking: The acceleration in price growth is finally coming to a plateau now that the summer rush is over.
  2. Mortgage Rates MIGHT Matter: Mortgage rates could be a hedge against inflation. Paying off a mortgage with a lower interest rate than inflation rate may be an option.
  3. Inventory to Remain Low: Inventory will most likely remain in low supply, meaning there still won’t be many homes coming to the market.
  4. “Less” Competition: The competitive edge of today’s market will begin to subside, especially because people are losing the extra time they gained in the midst of Covid.
  5. Long Distance Buyers Remain: These buyers should be taken into account when selling, and it’s important to have an agent who can tap into this pool of buyers.

The change in season doesn’t stop the lake homes real estate market, but it does have an effect on it! It’s crucial to stay on top of this shifting market, whether you’re buying or selling a lake home. 

2021 Lake Homes Realty Agent Summit Awards

Lake Homes Realty held the 2021 national Summit event on October 12-15. The annual meeting covered performance statistics, employee training, and company planning and outlook for 2022.

In addition, special guest speakers presented a host of topics including business sales, the present state of the real estate marketplace and future projections, and professional and interpersonal growth.

The event closed with an award ceremony recognizing 2021 high-performing agents in these three categories: Aqua Award, Big Wave Award, and Splash Award.

Agents qualifying for the company’s Aqua Award have $3.5 million in revenue but not exceeding $10 million for the year. They are:

Aleace & Calvin Cappelle
Allison Adams
Amanda Parsons
Barbara Park
Brian Kincaid, II
Bruce Erskine
Carol Vandyke
Chuck & Melissa Goff
Connie Nealy
Cynthia Lanham
Dana Waldrep
Daniel Burnside
Dave Carlson
Dawn Holcomb
Gail Barnett
Glenn Fisher
Greg Isaac
Heather Leslie
Jacki McCulloch
Jerry Moomaw
Jill Botos
JoAnna Von Arb
Kurt Hauseman
Lester & Bonnie Burleson
Linda Delay
Loni Marcus
Marie Skillern
Nancy Monts
Patricia Mathis
Rachel Parker
Rebecca Brewer
Rhonda Lettow
Roxanne Clemons
Scott Brooks
Sherri Beecroft
Steve Fuentes
Tammy Moen
Tara Biesboer
Tiffany Hazelwood
Tommy Clark
Tracy Boyd
Tracy Watson
Trish Greer
Vickie Melder
Wendy Schurgot

Agents qualifying for the prestigious Big Wave Award that recognizes $10 million and up in sales for the year are:

Angela VanHouten
Bruce Jones
Carole Bryson
Cat Thornton
Chris Johnson
Cindy Anderson
Cindy Myrex
Deb Groom
Deb Short
Doug Giesler
Emily Carter Morris
Erica Vaughan
Greg Adams
Holly Blanchette
Jill Baugus
Jim Williams
Jo Lynn Miller
John Dinos
John Franklin
John Robert Elliot
J.W. Hightower
Josh Grindle & Robin Cole
Justin Dyar
Karen Packett
Kristie Anderson
Linda & David Hanf
Lisa Parker
Lisa Steele
Margaret Decker
Melinda Edwards
Melisa Bouchard
Michael Murphy
Mike Goins
Nicole Anderson
Pam Bowman
Pam DeBlasio
Peggy Overstreet
Rachelle McClard
Sally Adams
Sandie & Freddie Hurley
Sheila Howell
Stephanie Millard
Terri and Kyle Griner
Terri Gates McIlravy
Terry & Sherrie Norton
The Ken Williams Team
Tony Luna
Ty Miller
Wally Cawthon

The Splash Award is the Annual Agent of the Year! This award recognizes the top Lake Homes Realty Agent based on a combination of sales and proper business management. This year’s winner was Jo Lynn Miller!

Jo Lynn Miller, Splash Award winner and Agent of the Year with Glenn S. Phillips, Lake Homes Realty's CEO.
Jo Lynn Miller, Splash Award winner and Agent of the Year with Glenn S. Phillips, Lake Homes Realty’s CEO.

Congratulations to all our winners! We look forward to a prosperous 2022. 

Whiteboard Topics: 6 Pricing Secrets for Sellers

When selling your lake home, it’s important to put yourself in the best position. This means understanding the market, or working with an agent who does. Lake Homes Realty’s CEO, Glenn Phillips gives six pricing secrets for sellers. 

  1. Hot ≠ Stupid: Even though the market is hot, this does not mean buyers will pay crazy, overpriced houses. Start at the right price instead of receiving no offers and having to cut the listing price.  
  2. List $ ≠ Sold $: Comparing your listing price to neighbors’ listing prices will set you up for disappointment. Listing price does not mean the house sold for that price; knowing what homes are selling for is more valuable. 
  3. Local Comps ≠ Lake Market Comps: Buyers could be looking at multiple lakes or even in different states. Working with an agent who understands the entire lake house market will set you up for success.
  4. Pretending ≠ Selling: Include an honest description of the home and make sure you are serious and committed to selling. 
  5. Time = Money: The longer a house is on the market because of a too high listing price, the more money it will cost you. Buyers will believe something may be wrong with the house or are simply unwilling to pay the listing price. 
  6. Start Too High ≠ Best $: Starting too high on your listing price means eventually having to cut that price. This leads buyers into believing you will cut the price further and therefore offer even lower.

Selling your lake home doesn’t have to be difficult. Set yourself up for success and work with an agent who knows not only your lake area but the lake house market!